Why Perifee is Different Than Farfetch

When it comes to luxury shopping, not all platforms are built the same. While Farfetch focuses on scaling high-end commerce, Perifee is redefining the experience — putting community, authenticity, and boutique voices first. Here’s how Perifee stands apart.

When people first hear about Perifee, they sometimes compare it to big names like Farfetch. On the surface, both seem to play in the world of fashion and luxury.

But dig a little deeper, and you’ll see that Perifee is building something very different — not just a new marketplace, but a new philosophy about how we connect customers, products, and the people behind them.

Here’s why Perifee is not just another Farfetch.

1. Community First, Not Just Commerce

Farfetch is, first and foremost, a marketplace — a polished platform designed to drive high-end sales at scale. Perifee, on the other hand, is about building a true community between boutiques, customers, and creators. It’s not just about finding products; it’s about discovering stories, independent voices, and a sense of belonging. Every shop, every brand, every customer matters.

Perifee is personal.
Farfetch is transactional.

2. Empowering Shops, Not Controlling Them

Farfetch partners with boutiques and brands, but it operates on strict terms. Pricing, branding, even customer experience often have to conform to Farfetch’s rules.

Perifee flips the script.
We believe shops should stay in control — setting their own prices, telling their own story, creating their own experience. Perifee is the tech platform that enables them, not one that tries to own them.

3. Smaller Scale, Higher Authenticity

Farfetch plays in the mass luxury space. They want hundreds, even thousands, of brands and boutiques.

Perifee is curated by design.
We work with fewer shops but build stronger relationships. Every boutique on Perifee is there because they bring something truly special — not just because they fit into a category or price range.

This means when you shop on Perifee, you’re discovering something rare — not just something expensive.

4. No Warehouse, No Mass Logistics

Unlike Farfetch, which operates logistics hubs and complex shipping networks, Perifee keeps it direct. Orders go from shop to customer, without a middleman warehouse reboxing and rebranding products.

This keeps the shopping experience more authentic, more sustainable, and more personal — just like walking into a beautiful boutique and talking to the owner.

5. Built for Passion, Not Just Profit

Farfetch is a public company. It's driven by growth targets, investor expectations, and quarterly earnings.
Perifee is independent — and always will be.

We’re not chasing the biggest numbers.
We’re chasing the best experiences for the shops we support and the customers who trust us.

In Short:

Farfetch connects you to luxury goods. Perifee connects you to the people, the places, and the passion behind them.

That's a big difference. And we believe it’s the future of how style — real style — will thrive.